Picture of Anna Forbes

Anna Forbes

Anna Forbes has been with The Cyphers Agency for 17 years. As an Account Supervisor, Anna has a passion for strategic marketing and enjoys using insights from in-depth research to create integrated campaigns that hit the mark. She’s a brand snob, a coffee addict, candy connoisseur and will use any excuse to work outside.
Restaurant Menu Redesign

Restaurant Menu Designs Before & After

Restaurant menu designs are always challenging because they’re a key execution of the brand but they also need to address the practical, functional needs of the restaurant guests. It was

Content

The Power of Brand Engagement

In 2016, our culture has been defined as “participatory,” especially online. Recent research reveals that consumers feel rewarded when they share their personal thoughts and experiences. And that insight explains

UR Burger Restaurant Design

Bringing the URBurger Brand to Life

While a strong brand is critical, in the highly competitive restaurant industry building a great brand doesn’t guarantee that the customers will follow. So after working with URBurger to build

Taylor Bank Ad Message Delivers Speed

A “Fast” Ad Message that Actually Delivers

It’s mortgage season! We’ve marked the occasion by working with our new client partner, Taylor Bank to develop a new bank marketing campaign featuring their mortgage services. While it’s a

Breaking Discount Rules

Breaking Discount Rules to Increase Sales

So often we advise our clients not to be too “discount happy” with their products and services. It can often cheapen the brand and take away from the quality of

UR Burger Brand Development

This new burger brand is made just for you.

Who doesn’t love a good burger? So juicy. So delicious. The problem is, burger joints are popping up everywhere these days (one is even called The Burger Joint!). So how

Seasons SuperBowl Zone Ad

A Game Changing Campaign

As much fun as the Superbowl is to watch, it’s even better to plan a Superbowl campaign for one of your clients. Superbowl Sunday is a huge day for pizza

Launching a New Restaurant Brand for Neo

When the owner of Neo told us his vision for his new restaurant concept, we were hooked. He knows his target audience (the ever-popular, big-spending, millennials) and he knows how

Sport of Storytelling in TV Ads

The Sport of Storytelling

We’ve all been there. You watch a tv spot that’s so artfully done and creates such emotional intensity that by the time it’s over you’re blinking like crazy and trying

7 / 11 Day

7-11’s Gift to You

Heads up everyone, tomorrow is 7-11 Day which means free slurpees! And this year 7-11 have taken it to a whole new level by giving out free food all week

Search
Categories

Subscribe for our latest news, marketing tips and advice

* indicates required