Read our posts about social media marketing:
The Misconception of Working in Social Media
September 15, 2026
We’re constantly pulled to our screens to stay engaged and informed with social meda. We live in a world where the internet never clocks out ...
Why Reactive Marketing Should Be Part of Your Social Media Strategy
August 28, 2026
Make reactive marketing part of your social media strategy. Recognize the opportunity and know how to make it relevant to the brand.
Why LinkedIn Live Matters as Part of Your PR Strategy
May 26, 2026
LinkedIn Live has evolved from a simple social media feature into a powerful communications tool that helps organizations strengthen visibility, amplify executive voices, and create ...
Why We’re Seeing More Brands Turn to LinkedIn Live
May 20, 2026
LinkedIn Live events have become such a valuable tool for brands, associations, and organizations trying to connect with professional audiences in a more meaningful way.
Essential 2026 Marketing Trends Shaping the Industry
January 12, 2026
As Q1 starts to rev up, it’s the best time of year to reevaluate what you hope to accomplish for your brand or clients. While the world of social ...
Meet Alexa Giovanni, The Cyphers Agency’s New Digital Marketing Coordinator
November 3, 2025
Hi everyone! I’m Alexa Giovanni, and I’m so excited to be joining The Cyphers Agency as a Digital Marketing Coordinator. In this role, I’ll be ...
Identifying Trending Social Media: Shifting Away from Hashtags and Embracing Real-Time Trends
October 29, 2025
Updated from content originally posted on January 29, 2025 Hootsuite’s ‘Listening’ feature, which The Cyphers Agency uses to track popular hashtags and trending topics for ...
How TikTok Has Changed Consumer Behavior
May 28, 2025
When TikTok blew up in 2020 during the height of the pandemic, very few people could have predicted its long-term impact on how consumers absorb ...