A “Fast” Ad Message that Actually Delivers

A “Fast” Ad Message that Actually Delivers

Anna Forbes

Anna Forbes

A marketing maestro, Anna guides the planning, execution and management for a variety of B2B and B2C clients.

It’s mortgage season! We’ve marked the occasion by working with our new client partner, Taylor Bank to develop a new campaign featuring their mortgage services. While it’s a highly competitive market, the team at Taylor Bank made our job easy with some pretty amazing mortgage services.

The beauty of getting a mortgage with Taylor Bank is simple: they’re fast and they make it easy. With shrinking consumer attention spans in a world of instant gratification, being able to deliver a mortgage in weeks, instead of months, is pretty impressive.  So that’s exactly what the campaign dramatizes. When you buy a home with Taylor Bank, it’s just as easy as your Amazon push buttons or your drone deliveries. Loans are decisioned locally within a week of application, you have one point of contact throughout the whole process and you’ll have your settlement locally in mere weeks.

The integrated campaign includes digital, broadcast, outdoor and print media placements. Here’s to a happy mortgage season at Taylor Bank!


Taylor Bank Mortgage Ad Message by the Cyphers Agency


Taylor Bank Animated Mortgage Ad


Taylor Bank Fast and Hassle Free Mortgage Ad

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