Instagram Image Strategy from a Creative Perspective
We’ve seen a lot of success with certain Instagram feeds, while others lack engagement. These successful accounts first draw the viewer in with a post
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We’ve seen a lot of success with certain Instagram feeds, while others lack engagement. These successful accounts first draw the viewer in with a post
As many companies within today’s leading industries move towards fully virtual platforms for different types of product and service offerings, the banking industry stands out
Virtual environments are becoming our new normal during the COVID-19 pandemic, which brings challenges and obstacles to many including event hosts. Although this new climate
Are you using raising awareness about your restaurant’s offerings in the exact geographic areas you serve? If not, you should consider localizing your restaurant marketing
It’s that time of the year again. No, I’m not talking about the cooler weather or the changing of the leaves. I am, of course,
Interns get to do a little bit of everything. Our summer intern, Kelly, spends her time blogging, managing social media and eating candy! Here is a
Greetings! My name is Kellie Elmerraji and I am happy to announce that I am the new social media guru at The Cyphers Agency. In
Hello everyone, my name is Sarah and I am very excited to be joining TCA as a Social Media Coordinator! My passion for marketing and
With photo sharing becoming all the rage, it is time for food brands to get serious about serving up delicious photos with social media. It
For small business owners, have you ever thought to yourself, if I died, who would take care of my business’ social media accounts? Most likely
It’s no secret that women have traditionally been the primary decision makers in the household and advertisers have continually targeted their traditional ad messaging towards
Every morning, I come into work (usually with a Starbucks in hand, much to the dismay of my bank account), and sit at my computer.
I can’t believe I’ve been at The Cyphers Agency for over a month now. Sometimes I feel like I have worked here forever, but other
Over the past few weeks I have been working at The Cyphers Agency, I’ve answered a lot of questions from friends and family about what
Hello there – I’m Danielle Destrade Ali, and I’m the newest addition to The Cyphers Agency. Jocelyn introduced me earlier this week, and shared how I
The Cyphers Agency is glad to announce the addition of Bailey Whittaker to the Push-n-Pull division, helping us strengthen our word of mouth efforts! Bailey,
Here is a really interesting video with some statistics about the current state of the internet and how it has evolved. Videos like this help
At any advertising agency, there are many parts. There is usually some mix of creatives, account service, word of mouth/social media, traffic, and PR professionals.
Yesterday, as I walked into work with our creative director, my attention was brought to a pile of phone books lying on the ground beneath
Our Director of WOM, Andrew Krebs-Smith, recently went to the Blog World Expo in Las Vegas. Below are notes from a session on Social Media
A few days ago, Julie (our Word of Mouth Manager) came into work eager to share a story and a picture she had taken over
In our last post, we highlighted the art of driving traffic to a website. Contests and micro sites are both effective ways to do this,
Driving web site traffic is an art. An art that we at The Cyphers Agency have worked hard to perfect. Sometimes driving traffic involves more
In a year of joblessness and disheartening economic conditions, Julianna Wittig was among many individuals who were laid-off and forced to begin the job search.
In our last post, we highlighted a study that revealed a correlation between social media and financial success. Some of these companies deemed as social
In a year full of not-so-spectacular economic news, a new study about social media gives hope to brands who may be struggling due to the
Our office found out about Chick-fil-A’s “Cow Appreciation Day” via twitter last Friday morning. Cow Appreciation Day is an annual event, where customers receive a
The Web provides users with the ability to research brands, companies and people. Social media enables users to interact with these brands, companies and people.