The Benefits of Departmental Integration at Marketing Agencies
When evaluating their marketing needs, businesses often are faced with the options of hiring an in-house marketing professional or outsourcing to an agency. One of
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When evaluating their marketing needs, businesses often are faced with the options of hiring an in-house marketing professional or outsourcing to an agency. One of
Hello everyone! My name is Taylor Markey, and I am super excited to be joining the PR team at The Cyphers Agency as the new
Hello! My name is Jasmine White and I have recently joined The Cyphers Agency team as an Account Coordinator. I am excited to execute engaging
We’ve all had days where we can’t stop humming a short catchy tune that we either heard on the radio or saw on television. We’ve
I say I am a Senior Account Executive (my official title) but as many people know I am the queen of multi-tasking and wearing a
Interns get to do a little bit of everything. Our summer intern, Kelly, spends her time blogging, managing social media and eating candy! Here is a
Greetings! My name is Kellie Elmerraji and I am happy to announce that I am the new social media guru at The Cyphers Agency. In
So, last week we decided to break out of the office and have a meeting at our favorite coffee shop in Annapolis. We walk in, and as soon as the door shuts I feel myself relaxing. I love everything about this place; I love the reclaimed wood tables and mismatched chairs, I love the drip coffee station, I love the employees and I ESPECIALLY love the coffee.
Hello! My name is Erik Wright, and I’m pleased to announce that I’m the newest addition to The Cyphers Agency family. I’m joining TCA as
We’ve all been there. You watch a tv spot that’s so artfully done and creates such emotional intensity that by the time it’s over you’re
Marketing integration used to just refer to coordinating various channels so your audience would receive consistent messaging and greater frequency. This meant across traditional and
Sometimes we are lucky enough to get a project that leaves us jumping with joy. Over the last few months, we have had the pleasure
You hear about them all the time, the Millennials. As children of the Baby Boomers, this group of 77 million 18-29 year olds is effectively
Anyone who knows me can tell you that after my family and the advertising business, my next favorite thing in the whole wide world is
Developing a website can be a complex and tedious project. There are so many steps involved in determining the proper navigation, programming needs, content development,
For years I’ve been doing creative for one of our favorite clients: The National Chicken Council. With each campaign, we discuss new strategies and often
Hello everyone, my name is Kelly Flanagan, and I am excited to be The Cyphers Agency’s newest summer intern! I am currently a junior Media
A brand refresh is taking an existing brand and updating it with a modified logo or fresh colors to renew it while keeping most of
The importance of understanding the brands we work on as marketers cannot be overstated. After all, how can you do amazing things for a brand
Supermarket Dietitians Crave Great Content In recent years, supermarkets have discovered that Registered Dietitians are powerful customer service and marketing tools. Almost every major grocery chain now
It never ceases to amaze me how food trends can sweep across the country creating a domino effect in the franchise industry. Once upon a
<< I’ll take “Holidays?” for $1,000. >> The answer is: It is celebrated on the fourth Thursday in November. <<
Hello all! My name is Ali Lord, the newest member of the Cyphers Agency! I am a recent grad from Washington College with a bachelor’s
Am I the only person that wants a pair of the Man Of Steel glasses offered by Warby Parker? Considering that they sold out shortly
It’s getting harder to find the non-paid results in the search engine results, but SEO is still important for your website. SEO’s goal is to
When coordinating print projects, we are often asked to deliver faster timelines, competitive budgets, and all-the-while delivering the highest quality. Over the past 5 years
Many franchisors have a love-hate relationship with the portals or directories that charge thousands of dollars a year with the promise of healthy lead generation.
Hello everyone, my name is Sarah and I am very excited to be joining TCA as a Social Media Coordinator! My passion for marketing and