
Top 5 Secrets of Holiday Public Relations
So, you want to promote a holiday event, and you only have a short time to do it. Your coworkers are all busy getting ready

So, you want to promote a holiday event, and you only have a short time to do it. Your coworkers are all busy getting ready

Traditional advertising methods are becoming like a playlist of a favorite oldies station. While still effective, they no longer dominate the landscape the way they

The media has become increasingly dependent on advertising dollars, and this creates a catch-22 for brands: if you don’t advertise, outlets may give more prominent

When it comes to public relations (PR), honesty is often underestimated as brands easily feel the pressure to fabricate reasons, provide excessive details, or come

After 2020’s massive shake-up, followed by an unpredictable 2021 and economic uncertainties in 2022, PR professionals had to adapt, evolve, and pivot daily to keep

Help A Reporter Out, more popularly known as HARO, is a great tool that we often recommend to (and use for) many clients across a

As we discussed in a previous blog post, the COVID-19 pandemic has forced businesses of all types and sizes to rethink their marketing. In the

Although the holiday season is prime time for charitable giving, it’s also an opportune time to consider how organizations can promote their missions and attract

Congratulations, you’ve got a PR win of being quoted in an article or interviewed on radio/TV! Now what? Once you’ve obtained a PR win, such