5-Minute Brand Gut Check
Much in the world of advertising has shifted over the years. The way we interact with customers is completely different from 5 years ago –
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Much in the world of advertising has shifted over the years. The way we interact with customers is completely different from 5 years ago –
Over the coming weeks and months I want to talk about some of the challenges that we, as advertisers, face on a regular basis. My
In its purest form, ambient advertising is essentially the placement of ads in unusual, high traffic places. These ads can range from large scale placements
It’s taken a little while for me to compile this short list of weird thing we say. Maybe we’ve just been more ‘normal’ these last
No, I’m not Nostradamus in any sense, but I am a graphic designer for The Cyphers Agency. So I’m somewhat qualified to predict logo design
So far, I’ve only talked about what goes on in The Cyphers Agency office. Don’t get me wrong, the hours between 9 and 5 have
Hello there – I’m Danielle Destrade Ali, and I’m the newest addition to The Cyphers Agency. Jocelyn introduced me earlier this week, and shared how I
The Cyphers Agency is proud to announce another addition to our ever growing team. Kari Miller joins us as an account coordinator, providing support on
People love to be recognized as experts. This means you should tap the expertise of your customers. Ask them their opinions and reward them for
Recently, we let you know about a new account win for The Cyphers Agency: Severn Savings Bank. In order to meet 2010 benchmarks, Severn Savings
This morning, our account executive Anna shared with us a piece she read from Advertising Age. The piece, entitled “Why Metrics are Killing Creativity,” really
At any advertising agency, there are many parts. There is usually some mix of creatives, account service, word of mouth/social media, traffic, and PR professionals.
Yesterday, as I walked into work with our creative director, my attention was brought to a pile of phone books lying on the ground beneath
Today just so happens to be The Cyphers Agency’s twentieth year in the biz. Over those 20 years, we have grown and changed, both figuratively
We would like to officially welcome Howard Mont to The Cyphers Agency as the new Vice President of Sales and Marketing. He will be leading