Top 5 Secrets of Holiday Public Relations
So, you want to promote a holiday event, and you only have a short time to do it. Your coworkers are all busy getting ready
So, you want to promote a holiday event, and you only have a short time to do it. Your coworkers are all busy getting ready
Whether you have a staple event or a one-off that needs to be canceled, how you notify consumers can be a delicate process! If you’re
Traditional advertising methods are becoming like a playlist of a favorite oldies station. While still effective, they no longer dominate the landscape the way they
The media has become increasingly dependent on advertising dollars, and this creates a catch-22 for brands: if you don’t advertise, outlets may give more prominent
When it comes to public relations (PR), honesty is often underestimated as brands easily feel the pressure to fabricate reasons, provide excessive details, or come
In the world of public relations, there’s a well-known phrase: “No comment.” It’s often seen as a standard response when faced with tough questions or
After 2020’s massive shake-up, followed by an unpredictable 2021 and economic uncertainties in 2022, PR professionals had to adapt, evolve, and pivot daily to keep
Help A Reporter Out, more popularly known as HARO, is a great tool that we often recommend to (and use for) many clients across a
Hello everyone! My name is Taylor Markey, and I am super excited to be joining the PR team at The Cyphers Agency as the new
Much like good work begets more work in the business world, good content can lead to more opportunities in the media world. With this in
Although the holiday season is prime time for charitable giving, it’s also an opportune time to consider how organizations can promote their missions and attract
Meet our Public Relations Coordinator, Steve Adams! Steve (aka Farmer Joe) has worked at The Cyphers Agency for 3 years and is an essential member
Hi everyone! My name is Emily Bringley, and I am the new PR Intern! I am thrilled for the opportunity to be a part of
So you’ve landed your first media interview – congratulations! Whether secured yourself or through a PR agency, this is an important step to tell your
If you’re a man, watch television with a man, or watch the TV programs that advertisers like us to believe that men watch, chances are