Tag: marketing

Unique Ways to Promote Mobile Banking

As many companies within today’s leading industries move towards fully virtual platforms for different types of product and service offerings, the banking industry stands out

Best of 2019

Every year at this time, like everyone else I sit back and look at all of the “best of” lists. My favorite lists are those

Weight Watchers changes name to WW

What’s Behind a Name Change?

There are very few brands that can get away with changing their name without comments from their consumers. What if we told you that the

Making a Podcast

To Podcast or Not to Podcast

Podcasts have been all the rage for quite some time. But like many marketing tools, they are a double-edged sword for most brands. Used properly

Start Streaming Now - Queen Anne's Library

Queen Anne’s County Library Goes Digital

In the digital age, long-standing community institutions like public libraries must adapt their service model to remain relevant. And when Queen Anne’s County Library approached

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