Influencer marketing platforms are a huge asset for brands small and large looking to launch an influencer campaign. Many are built to be a one-stop shop for all of your
Social media reporting is a great way to gain insight into your current strategy. As many of the social media platforms expand their analytics capabilities, it can be a bit
Whether you are working with a PR team or managing PR and social media yourself, there is a clear relationship between the two as it relates to creating content. Let’s
TikTok is on the brain. It is one of the first social media platforms we have seen that has been able to create such an engaged and expansive audience with
Elective medical practice social media can be tricky due to various privacy laws and social media restrictions. The key is to find a balance between informative, client focused and non-specific.
Influencer marketing is a great way to expand your reach to new audiences. For trade associations, however, influencer marketing may not be the first strategy to come to mind, especially
Utilizing a ‘link in bio’ management platform for your Instagram account is a great tool that can elevate and enhance your Instagram presence. A link in your bio can be
As states begin to re-open restaurants are faced with the task of making consumers feel safe and cared for through strategic restaurant marketing. Traditional marketing plans are out the door
We’ve all been there- a comment pops up on one of your posts and it calls for brainstorming a clever reply. But where to start? We’re sharing our tried and
While delicious food and fun drinks are easy and exciting to write about, creating an editorial calendar for a restaurant involves a lot of planning. Check out our top tips
Instagram is a great platform for cultivating an online community for educational institutions. The easy-to-view and interactive platform allows for low-effort engagement from prospects, students and alumni. Here are some
Franchises have a somewhat difficult task when it comes to creating and managing an online presence through use of social media. Does each franchise have their own tone or should
Influencers are a great resource for restaurants. With word of mouth being a strong factor in people deciding where they want to eat, choosing the right influencer is important. While
When managing the social presence of trade associations that have both business-to-business (B2B) and business-to-consumer (B2C) audiences, you’re biggest asset will be thorough planning. Each social media platform has its
A lot of people may associate Twitter with news content and funny commentary on daily life, but it can be a successful platform for growing and maintaining a restaurant’s connection