Guidelines for Headshots
There’s many factors to consider when taking headshots, both on the subject side and on the photographer side. These range from lighting, background, colors, and more. You always want to
October 11, 2023
There’s many factors to consider when taking headshots, both on the subject side and on the photographer side. These range from lighting, background, colors, and more. You always want to
When building or redesigning a website, it’s important to know that these new iterations or changes are necessary. User Experience (UX) research backs up design decisions behind these tasks and
Landing pages play a huge role in increasing conversions and helping your company meet their specific goals. They’re concise and persuasive, giving their audience an easy access point to reach
What is User Interface? User Interface (UI) defines the moment where humans interact with the face of a machine. These can include your mobile home screen, a landing page, the
When building a landing page for Search Engine Marketing (SEM) it’s important to understand the purpose of these landing pages. It’s a direct means of focusing the user’s attention and
We’ve seen a lot of success with certain Instagram feeds, while others lack engagement. These successful accounts first draw the viewer in with a post they happen upon, and lock
In our growing digital world, brick-and-mortar financial institutions are gradually seeing fewer visitors over the years. Everything can be done from a browser window or even better, the bank’s own
Trust. The first thought consumers subconsciously have when coming across any brand. When patients come across a medical or hospital logo and branding, it’s important to elicit that immediate response.
Due to the rise of mobile devices, readability on websites and apps are prioritized to give the best user experience as possible. Mobile devices already have some limitations: screen size,
Published trade association research can be extensive and tedious to read when the audience may only be interested in the key points. Turning your immense research into a concise and
The Starbucks red cup season. A simple period that drives consumers towards the glass doors and crowded drive throughs. Each year the public looks forward to the holiday season at
Your selection of a font and colors will be one of the most pivotal decisions when branding your company. When you are able to visualize a color or set of
Video marketing has become an integral part of every brand’s marketing strategy. If it hasn’t, there may need to be some rethinking on the branding side. Companies should work to