Over 98 percent of college-aged students use social media, so why are so many universities missing the mark on digital marketing? There are a variety of reasons, most of which
Updated from content originally posted on January 29, 2025 Hootsuite’s ‘Listening’ feature, which The Cyphers Agency uses to track popular hashtags and trending topics for clients. In today’s digital landscape,
The world of marketing never slows down. Businesses are increasingly using AI for smarter marketing to improve campaign performance, automate repetitive tasks, personalize customer experiences, and uncover better audience insights.
If your business is among the 90-96% of companies leveraging social media to communicate with your customers, then you know the struggles of keeping the numerous platforms and channels organized.
Pinterest is a unique platform since it operates a little differently from other social media platforms. While most social media networks are focused on personal stories and interactions, Pinterest is
See four examples of how influencers can be helpful in financial marketing. While your initial thought might be that influencer marketing is not a good match for financial institutions, when
Increasing engagement on your educational institution’s Facebook page is necessary when your goal is to provide a helpful, online community for your audience. We are sharing these 4 simple tips
Creating YouTube content ideas for your restaurant is imperative to reach your target audience and gain traction for your business. As YouTube engagement continues to grow, many are looking to
Educational institutions have several opportunities to leverage influencer marketing in unique ways. With educational institutions comes many important topics such as tuition, experience, general questions, and more. Implementing an influencer
Digital community management for restaurants is a key factor in successful brand marketing and reputation. There is no restaurant without customers, right? Good customers are loyal. And how do you
Does the perfect Instagram feed exist? The jury is out on that one, but we can get your restaurant quite close. Creating a cohesive instagram feed for restaurants is important.
No matter the social platform you’re using, as an educational institution it’s important to establish set social media content topics for your social media accounts. Having a guideline of what
It’s no secret that people want information faster than ever before. A trade association e-newsletter must work to stand out during haphazard scanning from readers. In fact, a recent study
Did you know 63% of consumers agree that it is more convenient to get food delivered than dining out with a family? With the rise of delivery third-party services, it’s
While personal references still have significance in today’s society, no one can argue the overwhelming influential power of online review websites that reach millions of people across the world daily. In