Category: Ambient Media

Best of 2019

Every year at this time, like everyone else I sit back and look at all of the “best of” lists. My favorite lists are those

Ambient advertising giant coffee cup

The Case for Ambient Advertising

In its purest form, ambient advertising is essentially the placement of ads in unusual, high traffic places. These ads can range from large scale placements

Advertising 101 – Pt 1, Outdoor

When marketers are creating their media plans for the year, often outdoor falls to the wayside and I believe that it’s because there are a

Giant Crab Claws Invade Maryland

Been seeing crab claws all over the state of Maryland? Well, we’ve put them there! We are working with The Chesapeake Bay Trust to help

Interaction is Key

When it comes to entertainment, consumers are always seeking what’s newer, cooler, faster, and now, more interactive. You may have seen an interactive game at

Mini Cooper Ad in Urinal in Public Restroom

What is Ambient Media?

According to Wikipedia, ambient media is “the name given to a new breed of out-of-home products and services determined by some as Non-Traditional or Alternative

Wild Posting

Advertising Questions of the Week

I’m starting a new feature  called the advertising question of the week. Each week we will post a question about advertising and answer it.  The

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