Restaurant Partnerships 101: Gaining New Customers with Co-Branding Promotions
Most of us have probably eaten at or driven past a Taco Bell somewhere in the U.S. Most of us have also probably eaten a
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Most of us have probably eaten at or driven past a Taco Bell somewhere in the U.S. Most of us have also probably eaten a
Every year at this time, like everyone else I sit back and look at all of the “best of” lists. My favorite lists are those
While it’s easy to think a public relations campaign involves nothing more than writing and sending a press release or two, there’s a lot to
I can’t remember the last time a client came to me and said, “the main objective of this campaign will be brand awareness.” I mean,
AFFI-CON, hosted by the American Frozen Food Institute (AFFI), is an event for frozen food and beverage makers, industry suppliers, and logistical partners. AFFI-CON is
Chesapeake Veterinary Referral Center (CVRC) is a specialty veterinary practice with multiple locations throughout Maryland. While conventional veterinary centers function as primary medical care for
Our VP and Creative Director, Darren Easton, takes a look back at our favorite advertising campaigns from last year. Hey guys, it’s Darren here.
The Queen Anne’s County Library is a public library located in Stevensville, MD that offers a variety of community services in addition to routine book
Have you ever come across an article on your favorite site to discover it was written by a contributing author from a firm like yours?
Streaming media has seen a steady upward trend since its inception 10 years ago and expected to continue rising because of its convenience and reach.
Back in the day – a.k.a. the early 90’s – just having a website, and not yet a vanity URL, meant that a business was
Congratulations, you’ve got a PR win of being quoted in an article or interviewed on radio/TV! Now what? Once you’ve obtained a PR win, such
Want to create some buzz about an upcoming film? How about building hype for an upcoming product launch? Time for a teaser campaign. A teaser
In the digital age, long-standing community institutions like public libraries must adapt their service model to remain relevant. And when Queen Anne’s County Library approached
With a ton of new restaurants and breweries popping up along the Eastern Shore, Taylor Bank wanted to attract young business owners to utilize their
In today’s highly-competitive hospitality market, a common question from clients is “How can we reach mass consumers on a limited budget?” This question came up
Agency life often takes us away from our desks to all kinds of fun, unique outings – and we wouldn’t have it any other way!
We’re always brainstorming fun, out-of-the-box ideas for our clients and the holiday season is one of the best times to put these creative campaign ideas to use.
The American Composites Manufacturers Association (ACMA) asked The Cyphers Agency to create a video to help introduce automotive manufacturer executives and engineers to composites. Most
Anne Arundel Dermatology offers a range of adult and pediatric dermatology services, Mohs Micrographic Surgery for treatment of skin cancer and dermatopathology to examine and diagnose
You’re sitting at the bar waiting for your beer and the bartender keeps pouring foam after foam, dumping it out, trying again… wasting beer and
This Father’s Day we decided to spice things up. We told fans to forget sitting at home watching a golf tournament or going to brunch
It’s mortgage season! We’ve marked the occasion by working with our new client partner, Taylor Bank to develop a new campaign featuring their mortgage services.
Once upon a time, hiring and recruitment efforts were quite separate from the ad campaigns that we develop for brands. It was always up to
So often we advise our clients not to be too “discount happy” with their products and services. It can often cheapen the brand and take
During Skin Cancer Awareness Month, we were excited to partner with one of our favorite clients, Anne Arundel Dermatology to create an awareness campaign about
When ICBA came to us to promote Visa Bancard and TCM Bank products, we knew we were gonna have some fun. And we did. After working through
As much fun as the Superbowl is to watch, it’s even better to plan a Superbowl campaign for one of your clients. Superbowl Sunday is
