On Monday we completed filming a new brand image spot for American Insurance. For all of you Marylanders who can relate to how cold it’s been this week, it was a very cold and then rainy day for this outdoor shoot. And for those of you like me who aren’t morning people, 5AM came really early but there was a lot of coffee on hand. But in the end we pulled it out and the shoot progressed on schedule. We finished on time at 4:30PM which was impressive in itself given the meticulous nature of our Creative Director, Darren Easton.
Many thanks to the Cyphers team, production company and talent who endured the cold temperatures and wet conditions. Stay tuned for the finished spot in the next few days.