Adobe Flash Shifting Mobile Focus

Flash Out The DoorAdobe is transitioning into HTML5 territory. A not surprising development as far as Apple has been concerned in the past few years as their iPhone and iPad take hold of the precedent for mobile browsing standards. To illustrate the supposed END of the whole Apple vs Adobe Flash story, “Adobe began building HTML5 development tools, and it charged reasonable prices and built cross platform products and the people rejoiced and Adobe’s death was spared and it lived comfortably for many days next to Apple. And Steve Jobs said thank you and Adobe said no, thank you. And they all lived happily ever after,” from the biography Steve Jobs by Walter Isaacson.

ZDNet got the exclusive announcement from “Sources close to Adobe”:

“Our future work with Flash on mobile devices will be focused on enabling Flash developers to package native apps with Adobe AIR for all the major app stores. We will no longer adapt Flash Player for mobile devices to new browser, OS version or device configurations. Some of our source code licensees may opt to continue working on and releasing their own implementations. We will continue to support the current Android and PlayBook configurations with critical bug fixes and security updates.”

We’re seeing the shift to necessity coming slowly, but surely. Adobe isn’t going to drop all of their tools and run for the door just yet. They are transitioning into developing HTML5 animation applications that may help web designers (like myself) develop a product faster. Designers have been at the forefront of these advances and Adobe is not going to passively let their main customer base down.

Personally and professionally, I have a distaste for the hold Flash animation has had on web design since the late 90’s. Their clunky plugins for every desktop web browser give me the corporate-imprisonment-chills. I despise the idea of being held captive by monopoly companies and I think, Adobe in particular, would benefit from publicly moving into a standards compliant tool, not an add-on to browsers. Adobe’s AIR runtime environment has been around for a while now, but recently they have been pushing out mobile apps across various platforms:

“The Adobe® AIR® runtime enables developers to deploy standalone applications built with HTML, JavaScript, ActionScript®, Flex, Adobe Flash® Professional, and Adobe Flash Builder® across platforms and devices — including Android™, BlackBerry®, iOS devices, personal computers, and televisions.”

In layman’s terms; AIR allows professionals to create applications with different types of code. As a user, you download the AIR app on your Mac, PC, Android device, Blackberry, or iOS device and then apps run within it. This way we see Adobe moving out of that Flash web prison. They are really catering towards ease of development for professionals that already know these scripting languages.

They’ve got their HTML5 animation building tool in development and available to play around with (which I have, and I’m enjoying it) called Edge. Check it out if so inclined.

Adobe’s Official Announcement →

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