ANNAPOLIS, MD. (January 1, 2017) – The Cyphers Agency recently launched an integrated marketing campaign on behalf of B. Frank Joy, LLC, a Veteran- and family-owned small business specializing in underground infrastructure in the D.C. metropolitan area.
Built around the company’s 100-year anniversary, the campaign’s diverse components included:
• Updated brand development including a logo, tagline and 100-year campaign elements
• Online interactive timeline highlighting the history of the company, its industry, and the region in which it works
• Announcement mailer to stakeholders and staff
• Ad campaign
• Public relations campaign
“100 years in business is a true milestone, and we’ve enjoyed developing an innovative campaign to celebrate such a monumental accomplishment” said Darren Easton, agency vice president and creative director. “We look forward to watching BF Joy unveil what we’ve created.”
About The Cyphers Agency
The Cyphers Agency, Inc. is an independent, full-service creative agency offering advertising, public relations and digital services with a focus on marketing strategy and brand development. Headquartered in Annapolis, Md., the agency works to promote regional and national brands in a range of industries including ADP, Seasons Pizza, Strayer University, Grain Foods Foundation, Capital Bank, Kay Apartments. Visit www.thecyphersagency.com.
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