The Cyphers Agency Adds Sweet Nel’s Account

Sweet Nel'sANNAPOLIS, MD. (August 25, 2016). The Cyphers Agency has added the Sweet Nel’s franchise, a new concept in sweet confections, which recently opened in Wilmington, Delaware to their list of restaurant clients.

Cyphers will provide digital marketing management, social media marketing, blog and content development, reputation management and email marketing.

“The ‘theatre of food’ is central to the Sweet Nel’s concept,” Easton said. “It combines elements of an ice cream franchise and a cafe or coffee shop franchise. The strategy here is focused on leveraging the overwhelming amount of delicious content we can promote for Sweet Nel’s customers to enjoy.”

Featured products include Nelson’s Dutch Farms super-premium ice cream – a standby since the 1920’s – still made in Royersford, Pennsylvania. LaColombe gourmet coffees, bakery goods from The Famous 4th Street Cookie and a selection of fresh gelatos and sorbets made on-site.

Sweet Nel’s operates with a “natural philosophy,” using organic ingredients whenever possible, and no high fructose corn syrup, artificial colors, artificial flavors, artificial sweeteners and no Polysorbate 60, 65, 80.

About The Cyphers Agency
The Cyphers Agency, Inc. is an independent, full-service creative agency offering advertising, public relations and digital services with a focus on marketing strategy and brand development. Headquartered in Annapolis, Md., the agency works to promote regional and national brands in a range of industries including ADP, Seasons Pizza, Strayer University, Grain Foods Foundation, Capital Bank, Kay Apartments. Visit
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