search engine optimization and marketing

“Search Engine Marketing encompasses Search Engine Optimization (SEO) for organic (or non-paid) search engine ranking and Pay-Per-Click (PPC) or Pay-Per-Impression (PPI) advertising for paid ranking.

When your consumer searches for your product or service, you want to be the first company found. Search Engine Marketing is about finding ways of bringing your content to your customers. Using Search Engine Optimization (SEO) methods including writing meta data, content improvement, link building, local placement, and more, we can help search engines find your site and rank it for relevant keyword phrases. Content is key, presenting the most valuable content about the topics your customers are interested in will help you rank higher in search results.

Pay Per Click (PPC) or Pay Per Impression (PPI) advertising is an effective way to bring traffic to your website. We can improve your Google AdWords campaign or recommend a mix of advertising options that will grow your traffic with visitors who are actually interested in your goods or service.”

– Christina (23 yr team member)

Google My Business Listing Tips

5 Ways to Make Your Google My Business Listing Better

A Google My Business (GMB) listing is a great and FREE way to help your business get more phone calls and website visitors. Once you’ve …

Google-search-for-psoriasis-970x962

Google Changed Medical Search Results to Be Less Scary

We’re all guilty of turning to Dr. Internet for medical advice recently. Late night searches for a cure for vomiting or causes of a fever, …

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5 Easy Ways to Improve a New Website’s SEO

If you have a new website that isn’t coming up in the search engine results, use these tips to help improve its search engine optimization …

Filtering ghost referral traffic in Google Analytics

Exorcising Ghost Referral Traffic from Google Analytics

If you look at Google Analytics reports for your website, you probably have noticed an increase in traffic to your site from sites you probably …

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Getting Into the New Google 3-Pack

Local search results on Google have changed recently as Google reduced the number of map results they show from seven to three. This 3-pack makes …

You Are Here Local Business Advertising Tips

Be Near Me – The Benefits of Local Business Advertising

Improve your local organic search results – Claim and update important local business listings like Yelp and Google Business. Use a local number and remember …

Organic Search Engine Results are Hard to Find

Don’t Give Up on SEO Yet

It’s getting harder to find the non-paid results in the search engine results, but SEO is still important for your website. SEO’s goal is to …

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