restaurant marketing portfolio
Food and restaurant marketing is a world of its own and each food brand and location has a unique set of challenges. We delve into the heart of the brand and into the mind of your consumer. After years of experience, we have mastered the integration of creative approaches into social media engagement, campaigns, and promotions. We’re constantly refining our efforts to evolve with the needs of our client partners in managing everything from public relations and traditional advertising to packaging and point of sale.
New Ways Food Brands Can Reach Consumers at the Point of Sale – Part 2
In part 1 of this post, we told you about a great new resource for Supermarket Registered Dietitians. Well, the launch is official and you can now …
New Ways Food Brands Can Reach Consumers at the Point of Sale
Supermarket Dietitians Crave Great Content In recent years, supermarkets have discovered that Registered Dietitians are powerful customer service and marketing tools. Almost every major grocery chain now …
Food Brands: Prepare for an Ugly 2014
Don’t worry; it’s not your sales that have to be ugly, it’s your food. Business Week recently shared details from JWT’s annual trends report predicting …
Should you Follow the Latest Franchise Food Trend?
It never ceases to amaze me how food trends can sweep across the country creating a domino effect in the franchise industry. Once upon a …
Things We Love: Healthy Life Bread
One of the greatest things about the prospect of working with a new brand is trying out the product. At The Cyphers Agency, we believe …
Innovative Food Truck Marketing, Advertising and Design
Food trucks have been around for a long time, and fortunately, there are many to be found around the DC/Baltimore area. We’ve all heard of …
The Importance of Great Food Photography for Your Brand
It’s really important to take great photos of our food. Let’s all agree on this, for the sake of our appetites and the sake of …
When Food Brands Go Social—Photo Sharing Platforms Become Your Best Friend
With photo sharing becoming all the rage, it is time for food brands to get serious about serving up delicious photos with social media. It …
Food Tastes Better With a Story
Does your family tell you that you make the most delicious jalapeño jam they’ve ever tasted? “You should sell this joint, man, people would totally …
Phillips Foods® Case Study
Digital and social media marketing strategies for iconic regional brand CHALLENGE This venerable company is both a collection of casual and quick-serve seafood restaurants as …