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Importance of Physician Branding in the Healthcare Market

Now more than ever, establishing trust in a doctor-patient relationship even before scheduling an appointment will influence a consumer’s decision to seek treatment. It is …

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Hey Kayla!

Meet one of our extremely talent Account Executives, Kayla Twain! Hey, Kayla! Hey, B! What’s your biggest email pet peeve? I would say when people …

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Building A Medical Practice Brand

In today’s environment, the competition in the medical field is extremely competitive. With the healthcare market expanding to include more opportunities for patient care – …

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Getting Your Franchisees to Follow Your Franchise Style Guide

When running a business with multiple franchises, getting all of the franchisees to follow your brand style guide, in the same way, can be challenging. …

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Your Customers are Hungry for New Menu Items

It’s pretty easy to capture customers as a new restaurant. The appeal of that bright, shiny new restaurant is pretty hard to resist for most …

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Photoshop 101 – Starting with the Fundamentals

Our Graphic Designer, Mike Jans, walks us through the fundamentals of Adobe Photoshop! Hi everybody. Michael B. Jans here. I will be doing some photoshop …

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A campaign that’ll convince banking customers to “switch.”

Reports show that consumers are eager to switch to a new financial institution, yet only 8-10% actually do. In fact, surveys revealed that 51% of …

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Make My Logo Bigger

It rolls off the tongue as easily as “super-size me” at the fast food counter. It seems inevitable that all clients will ask this at …

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Creating top-of-mind awareness: know your competition.

When someone says, “let’s do Mexican tonight,” you want people to know your restaurant immediately when mentioned in that list of options. That’s brand awareness. …

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The Missing Ingredient in Your Restaurant Marketing Plan

Your most important customers live or work within a 10 mile radius of your restaurant. And research shows 80 percent of consumer budgets are spent …

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Your Old Bank Customers are Dying, Look to Generation X

Yes, it’s morbid but it’s a sad reality – many banks and credit unions are facing the death of their customers in the older baby …

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Banking on Millennials with Experiential Marketing

3 Ways Financial Institutions are Using Experiential Marketing to Appeal to Younger Audiences Many millennials rely on their checking and savings accounts to manage their …

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