Read our thoughts on advertising, marketing, public relations and interactive. We all contribute content that we find interesting to our blog.

World Cup 2018 Ads: Marketing to a Sidelined Audience

World Cup 2018 Ads: Marketing to a Sidelined Audience

As the days counted down to the June 14 kickoff of the 2018 World Cup, two marketing-related questions emerged: Which ...
Building Buzz with Teaser Campaigns

Building Buzz with Teaser Campaigns

Want to create some buzz about an upcoming film? How about building hype for an upcoming product launch? Time for ...
Meet Our New PR Intern, Emily!

Meet Our New PR Intern, Emily!

Hi everyone! My name is Emily Bringley, and I am the new PR Intern! I am thrilled for the opportunity ...
PR Bridging 101: How to Answer the Unexpected Question

PR Bridging 101: How to Answer the Unexpected Question

Imagine yourself heading into a media interview; your enthusiasm is running high and you’re equipped with your talking points. And ...
Ad for Queen Anne's County Library

Queen Anne’s County Library Goes Digital

In the digital age, long-standing community institutions like public libraries must adapt their service model to remain relevant. And when ...

The Cyphers Agency #MusicMonday Inspired Playlist

There's rarely a silent moment in our office. The sounds of Top 40 Hits, Motown classics or '80s favorites fill ...
GDPR Regulations

New Website and Email Privacy Regulations Going Into Place May 25th

If you sell goods or services to Europeans, you will need to comply with new privacy regulations going into effect ...
Taylor Bank

Feature Friday: Taylor Bank

With a ton of new restaurants and breweries popping up along the Eastern Shore, Taylor Bank wanted to attract young ...
Senior gets help accessing website

Access for All – ADA Compliancy

Having a website that is accessible to all people just makes sense. You need to consider the requirements set forth ...
Meet Our New Account Coordinator, Caroline!

Meet Our New Account Coordinator, Caroline!

Hey y’all! My name is Caroline and I am the newest Account Coordinator at The Cyphers Agency. I am ecstatic ...
Human-Centered Illustration

Human-Centered Illustration

How a team of illustrators changed the way digital product companies communicate with consumers. There's this phrase that been thrown ...
How to Reach Generation Z without Television

How to Reach Generation Z without Television

Generation Z kids don’t watch tv. No really…if you ask them they’ll tell you they don’t watch tv. While it’s ...
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