Read our thoughts on advertising, marketing, public relations and interactive. We all contribute content that we find interesting to our blog.

Banks use experiential marketing to reach new millennial customers.

Banking on Millennials with Experiential Marketing

3 Ways Financial Institutions are Using Experiential Marketing to Appeal to Younger Audiences Many millennials rely on their checking and ... Read More
Hey, Steve!

Hey, Steve!

Meet our Public Relations Coordinator, Steve Adams! Steve (aka Farmer Joe) has worked at The Cyphers Agency for 3 years ... Read More
stock photos

Choosing the Right Stock Photos for Restaurants

It is a good idea when promoting your restaurant to use professional photos or choose high-quality stock photos. Hiring a ... Read More
Public Relations Campaigns: A Behind-the-Scenes Look

Public Relations Campaigns: A Behind-the-Scenes Look

While it’s easy to think a public relations campaign involves nothing more than writing and sending a press release or ... Read More
How to Make Your Bank's Brand Stand Out

How to Make Your Bank’s Brand Stand Out

Everyone has a bank. But no one wants to switch. This is just one of the complex marketing challenges that banks ... Read More
Trade Association Member Retention

Trade Association Member Retention

In today’s fast-paced environment, it is becoming increasingly more difficult for trade associations to effectively and efficiently communicate their value ... Read More
Four Ways to Localize Restaurant Marketing

Four Ways to Localize Restaurant Marketing

Are you using raising awareness about your restaurant’s offerings in the exact geographic areas you serve? If not, you should ... Read More
Best Image Formats for the Web and Email

Best Image Formats for the Web and Email

Which image formats are best to use for web and email in 2019? Learn about different image types and see ... Read More
Hey Meena!

Hey Meena!

Meet our Graphic Designer Meena Ng! In addition to her amazing design skills, Meena is an incredible videographer and leads ... Read More
property PR pitch

Eight Rules for Pitching Your Property Pics to Travel Media

We’ve all heard the saying, “a picture is worth a thousand words.” And while a thousand might be just a ... Read More
Guide to Non-Profit Marketing

Do More with Less: An Agency’s Guide to Nonprofit Marketing

Nonprofit organizations often find themselves in a tricky marketing situation. How do you raise awareness of your brand and connect ... Read More
A Day in the Life of a Job Jacket

A Day in the Life of a Job Jacket

Most of us have a daily relationship with traffic and a job jacket is no exception. Starting with a team ... Read More
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